$310K+ and climbing! Gucci Equine’s powerhouse stallion, Nu One Time Blues, is rewriting the record books at just six years old. Boujee’s speed, stop, and cow sense are making him the top-earning roping stallion of 2025 — and he’s only getting started. Audrey Hart Photo
At last weekend’s Gold Buckle Futurity in Ardmore, Oklahoma, Gucci Equine’s 6-year-old bay roan stallion Nu One Time Blues topped $310,000 in roping earnings.
“I’ve probably dropped the ball on him to win at least $100,000 more,” said his trainer, Joseph Harrison. “That speaks pretty loud for him, that we can mess up and he still has these kinds of earnings.”
This spring, “Boujee” placed second at the American Rope Horse Futurity’s Oil Can Classic for $13,184, then in Ardmore he placed second again, plus won the Elite Stallion Incentive, to earn another $20,032. All this came just a month after he helped Harrison split $85,000 at the world’s toughest team roping, where the stallion was also chosen Heel Horse of the Bob Feist Invitational (BFI). The accolades are familiar – the stud by One Time Pepto out of a Nu Cash daughter also won the 2023 ARHFA 4-and-Under Heeling World Championship.
Boujee was purchased at the end of his standout 4-year-old year by Gucci Equine, the relatively new performance-horse program in Carter, Oklahoma, owned by Brett and Margo Davis.
“He’s by far the best heel horse I’ve ever ridden,” said Davis, a No. 6 heeler who played baseball for a living and later worked in successful oilfield companies before starting Gucci Equine. “I personally got to ride him for the first time last week, and now I know – he’s just that good. He’s that fast-footed; he’s that strong; he’s that athletic; his stop is that good and he reads a cow that good. He’s just that good. I’m happy to own him.”
Davis will start showing his stallion in the intermediate and limited pots at futurities this June, with Clay Smith helping on the other end. And Harrison will stay at the reins in all this season’s futurities plus Open ropings and rodeos.
“It’s kind of why we bought him – to see what he’s doing now,” said Davis. “It’s just awesome. It seems like most stallions that are good in the futurities don’t necessarily make good Open horses, but he’s excelling. So we’ll continue to enter him.”
Gucci Equine is only selling frozen semen, which gives Harrison more time on the stallion’s back. After all, Harrison is convinced Boujee loves his job. That’s part of why the bay roan is currently the top-earning roping stallion in 2025, according to QData.
Boujee sired seven foals that hit the ground this spring, and has been bred to 30 mares for next spring. Gucci Equine matched him this season with a big Smooth As A Cat mare, a couple of Metallic Cat daughters, two Dual Rey mares and a High Brow Cat. For more, visit GucciEquine.com.